For business owners: We write effective Business Plans for business owners that generate awareness, build reputation and forge relationships. Our process, developed for TAFE, includes analysing your best customers, creating a point of difference, applying the right persuasive sales strategy and setting out step-by-step tactics that deliver on your business goals.
For communications and PR professionals: The Communications CareerBuilder™, Communications CareerMap™ and Communications CareerCheckUp™ products are designed for either agency or inhouse communication professionals. Based on your interests. skills and experience, we will design a career plan for you. For PR agencies: Our Business Growth products improve the agency's ability to diagnose the client's communications need (through audience understanding and customer behaviour mapping), develop programs that get funded by CAPEX budgets (i.e. large and long term) and then measure their success. Our People Development products support the agency's existing training and career development activity. They acknowledge the milestones in the career journey of an individual at an agency and are designed to increase the length and quality of the staff member's tenure. Our Administration Efficiency products are designed to facilitate the smooth running of the agency.